Home > finals > Sports editor focuses on accuracy in fast-paced industry

Sports editor focuses on accuracy in fast-paced industry

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David Wright, deputy sports editor at The Denver Post (Photo courtesy of David Wright)

Cody Nagel
University of Nebraska-Lincoln

The Denver Post deputy sports editor, David Wright, credits hard work and hours of devotion to his success in the journalism industry.

Wright graduated from the University of Missouri in Columbia in 1983. During his time at the university he worked for the Columbia Missourian, the daily newspaper produced by the School of Journalism.

Following his graduation, Wright began working for the Columbia Daily Tribune as the assistant sports editor.

He left the Columbia Daily Tribune five years later for the The Denver Post as a page designer before being promoted to deputy sports editor.

His primary responsibilities are coverage of the Denver Broncos (NFL) and Colorado Avalanche (NHL). Wright is also the assigning editor for Denver University hockey and lacrosse.

Wright said that a difference between being a sports editor compared to a news editor is the amount of national competition. Because the Broncos and Avalanche are professional sports teams, Wright said media companies like ESPN and Yahoo Sports produce more  national coverage that The Denver Post has to compete against.

“You are always trying to stay on top of getting stories posted, getting tweets posted as quickly as you possibly can,” Wright said. “It’s a little bit different from that standpoint.”

Although it is an adrenaline rush for Wright, it is not necessarily a part of the job he is thrilled about.

In-depth features are what drew Wright to journalism in the first place.

“From an adrenaline point, it’s not as meaningful as doing something with more reporting,” Wright said.

Being inquisitive is a trait Wright said makes a good editor. He always asks his writers questions in order to gather more and better in-depth knowledge of a subject.

A day-to-day aspect of Wright’s position is taking time to consider whether the information his staff produces is accurate, even in the race to be first.

“Maybe there are times when you have to step back and ask yourself questions about the source,” Wright said. “You have to be certain that you are relying on good sources.”

An important role of an editor is making sure the story is understandable for any reader. Wright said he hopes a reader with no knowledge of football or the Broncos will be able to read a story and understand it.

To get stories to readers, Wright and his staff use social media outlets, such as Facebook and Twitter.

“It is very important and something that anybody in the business right now is paying attention to,” Wright said.

A challenge that the entire industry is facing today is coming up with a way to be more profitable.

“There is always a challenge of covering a story and going in depth as you can,” Wright said, “but newspapers and magazines are hurting in this point in time because basically more people are getting the product online and our numbers are dwindling for subscriptions.”

Wright believes the biggest challenge is finding a way to continue to produce good journalism while modifying the ways it is presented to readers.

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