Home > headlines, online > Web Headlines, Friday labs (151)

Web Headlines, Friday labs (151)

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  1. Kylie Kinley
    November 25, 2008 at 1:20 am

    The headline I found that would not work online was “Cheeky Conduct checked in Valentine.” It appeared on the front page of the Midlands section in the Omaha World Herald on Monday, Nov. 24. The story described a man who had been rubbing vaseline on himself and then leaving prints of his butt on the windows of businesses in Valentine. Police announced yesterday that they think they have arrested the man. The key words in this story are “Vandal,” “Valentine” and “Arrested” so I would rewrite this headline to read: “Valentine Vaseline Vandal Suspect Arrested.”

  2. Charlie Pfister
    November 26, 2008 at 12:13 am

    A print headline I don’t think would work on the web was an article from The New York Times “Business Day” section on Tuesday, Nov. 25. It read, “Seeking A Roadway To Solvency.” It was an article about Citigroup’s second multibillion-dollar bailout, but the headline doesn’t say anything about Citigroup or what happened. If I were to rewrite the headline for the Web, I would probably say something like: “Citigroup receives second multibillion-dollar bailout.” This would work much better for the Web because it is much more literal and has keywords like ‘Citigroup’ and ‘bailout,’ which are words people would most likely search for on the Web.

  3. khaslett
    November 27, 2008 at 10:59 pm

    The headline I found was from washingtonpost.com, but the Web page showed both the Web and print headline. The story was about marriage, love and India’s caste system.

    The print headline was: Can Love Conquer Caste?
    The Web headline was: Despite Government Support, Inter-Caste Couples in India Still Face Violence in Their Communities
    which is both long and boring.

    I would rewrite the Web headline to say: “India’s Inter-Caste Marriages still face Persecution” to move the word India and Inter-Caste closer to the front. I think a shorter headline also works better in summarizing the story.

  4. Anna Mostek
    December 1, 2008 at 5:06 am

    On the Sunday Nov. 30 Tuscaloosa News front page, a headline boasts, “BAMA BREAKS THE STREAK”. Ok. I have no idea what that story is even about. (Or, I wouldn’t if there wasn’t a picture of a football team in a locker room with it.) The story is about the Alabama football team breaking the 6 game losing streak against Auburn.

    I don’t think that print headline would work well at all as a Web headline. If I did a key search for a story on the game I would search for Alabama football and Auburn or something along those lines.

    I would rewrite the Web headline to “Alabama ends losing streak against Auburn.” Boring, it but could definitely get some hits I think.

  5. Kate Veik
    December 3, 2008 at 6:48 pm

    The headline that I found was from the LA Times.

    PRINT:
    Line #1: Hunting and gathering – and starving in rural Zimbabwe
    Line #2: Villagers pick wild fruit and wrestle with wart hogs over food as crop failure and economic collapse leave millions hungry. Many have died.

    WEB:
    Zimbabwe villagers face starvation

    I think the web headline would work a lot better if it included something about the economic collapse. So maybe something like,

    Due to economic collapse, Zimbabwe villagers face starvation

  6. Megan Nichols
    December 5, 2008 at 2:40 am

    Headline: Bombs found amid calls for war
    Source: Lincoln Journal Star Date: Thursday Dec. 4
    I don’t think this headline is good for online because it mentions nothing about India or Mumbai.
    Possible Web headline: More bombs found in Mumbai amid calls for war
    or Mumbai: bombs found amid calls for war
    I think leaving the print headline as is and adding the location, Mumbai, would be better for the web. The print headline gives readers the gist of the story — Indian officials found more bombs in Mumbai, and some Indian citizens are calling for war with Pakistan. But for online Mumbai needs to be mentioned in the headline if search engines are going to pick up on it.

  7. Tawny Burmood
    December 5, 2008 at 7:39 am

    The headline I found was from the Lincoln Journal Star on Thursday, Dec. 4.
    Headline: “Remapping would put 204 Waverly homes in flood plain”
    Deck: “Change means residents would face need to get flood insurance.”
    When rewriting this headline for Web, I would first pick out the key words of the story. These key words should go at the very beginning of the Web headline so the search is much easier.
    Looking at the print version, if you were to try search for this story online, it would be difficult. The first word I would put in if I was searching this story would either be “Waverly” or “flood plain.” In this case, when I entered either one of those key words into the website, I couldn’t find the story.
    So I would rewrite this headline to read: “Waverly possible flood plain for 204 homes.”
    It’s very simple, but I feel that would be one of the best ways to get the main words up front.

  8. Kara Brown
    December 5, 2008 at 3:49 pm

    Today’s L.A. Times contains a print headline that would not work online. It reads: “Goodbye Iraq; hello, South Pacific.” It is about troops from the South Pacific who ahve finished their tour in Iraq and are now returning home. It would definitely not wok for the web because it is simply a catchy headline. While it is short — which is necessary for online headlines — it really says nothing of the story and contains no keywords.

    But the L.A. Times, true to form, has an explanatory deck that would be able to function on the Internet. It reads: “With a song, 55 Tongan troops end their tour after living up to their ‘friendly islands’ reputation.” With a song would have to be removed or at least moved to the end, though. That way, the key words “Tongan” “troops” and “Iraq” could appear at the beginning and be more conducive to search engines. It would be possible to cut some of he wordiness out of the end, too, to make it more concise. But on the whole, it is a much better fit for the Internet than the print headline.

  9. Jessie Evertson
    December 5, 2008 at 5:05 pm

    My headline is from today’s The Record from Hackensack, NJ. The headline reads, “Scrap metal is hot”. The story is about a bill that would impose regulations on the scrap metal industry to cut back on scrap metal thefts. The headline, in conjunction with it’s deck (New laws could cut down on costly thefts) works well for print because the headline sucks you in and makes you think, “Why is scrap metal hot?” and the deck explains. But the headline would not work online because it doesn’t really explain anything about the story.

    So I would change it to: Bill may reduce scrap metal thefts.

  10. Lauren Garcia
    December 5, 2008 at 5:16 pm

    The headline I liked in print, but wouldn’t work online, is from the Houston Chronicle today: “Business, not as usual.” I think the headline really catches the reader’s attention on the front page, but readers don’t really know what it’s about til they read the deck which is “Hurricane Ike may have left it’s scares behind, but merchants are working overtime to bring back the island’s lifeblood- tourism.”
    To make it work for the web, I would make the headline more specific to the subject so it would be easily searched for.
    “Galveston business owners work to bring back tourism after Ike.”
    I think this will work because it brings in the most important parts of the story: Galveston, business, tourism and Hurricane Ike.

  11. Amber Johnson
    December 5, 2008 at 5:37 pm

    The headline I chose was from the Daily Nebraskan on December 4, 2008. The headline was featured on the front page of the Sports Thursday section and read “3-POINT BARRAGE.” I was immediately drawn to the headline because of it’s simplicity and large capitalized, bold font. But unfortunately reader’s would not really know what the article was about if it was not featured with a large basketball photo. I honestly barely knew what the article was about until I read the deck.

    This headline would not work online because of this. The article was about how Alonzo Edwards made a 3-point shot that put Nebraska into a lead for the rest of the game against Alabama State. To make this work for the web I would make it more specific to the article and give it keywords people can search by. My headline would read “3-point shot by Edwards puts Nebraska 3 steps ahead.”

  12. Travis Beck
    December 5, 2008 at 5:39 pm

    “Smile, you’re contagious”
    researchers analyze transmission of happiness

    Anchorage Daily News
    Dec. 5, 2008

    This article was about a study just released on happiness depending on how happy people are around you, even people you don’t know. It was a really intersting article, and the headline was really clever. But without the deck reading, researchers analyze transmission of happiness, people really wouldn’t know what the story was about. I think a good online headline for this story could read, “Study finds happiness is contagious through friends and strangers”
    This headline has all the key words: study, happiness and contagious.

  13. Logan Thompson
    December 5, 2008 at 5:58 pm

    “Fireworks in Jacksonville”

    The Conway Daily Sun — Jackson, NH
    Dec. 4, 2008

    The article is about a member of the Jackson board of selectmen being verbally attacked by citizens and former selectmen. They accused a specific member (Gino Funicella) of being “self-centered” and “overbearing.” They also claimed they were afraid to do their jobs because they’d face criticism from the board.

    The headline wouldn’t work online because it doesn’t mention the words “selectmen,” “Funicella” or anything that’s actually relevant and searchable on the Web. I would write the online headline to say, “Funicella, selectmen criticized by Jackson citizens.”

  14. Mike
    December 5, 2008 at 6:04 pm

    “Christmas Trees Apparently are Recession Proof.”

    The State Journal-Register

    I went to newseum and poked around looking for stories that had strange headlines. I looked for stories that had attention grabbing headlines and then compared it to the online headline. This was one that I found was the exact same for print and online.

    Tell me does that headline mean anything too you? Your assumption going in is that this is a business feature talking about how Tree sales have been affected. Yet, with no picture or package it just looks odd.

  15. Jenna Gibson
    December 5, 2008 at 6:23 pm

    The headline I saw was in USA Today on Friday, December 5. It was for an article about Blu-ray discs, and the headline read: “10 top discs and questions”.

    The only key word in the headline was “discs”, and in this case it could have been referring to DVDs, CDs, or any other type of disc. The word “Blu-ray” doesn’t show up until the longer sub-head, which gave a ton more information about the story. However, for a Web site the headline needs to give all information and key words right away.

    I would have said something along the lines of “Blu-ray questions answered,” and split the top discs part into a different article with the headline, “Best new Blu-ray movies.” By splitting them, the reader will keep attention to one or the other better online, where they just want a quick read that corresponds directly with what the headline said they would get.

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